Advertisement
Dave Mercer is the Bill Dance of bass fishing in Canada and he's becoming increasingly recognized in the U.S.
Mercer is the Bill Dance of bass fishing in Canada and he’s becoming increasingly recognized in the U.S. (Photo: James Overstreet)
When 40-year-old Dave Mercer says he's never had a "real job," it's hard to argue with him. Well, it's always difficult to argue with the high-energy, high-volume Mercer. In this case, there's not much to argue about. The facts of his life stand as proof.
Mercer hosts Outdoor Channel's "Facts of Fishing" show and serves as the emcee of Bassmaster Elite Series events, including the Bassmaster Classic.
And for Mercer, that's not work; it's the fulfillment of his childhood dreams.
"I've always had two loves — fishing and entertaining," Mercer said. "I don't feel like I've ever had a real job."
Mercer says his two loves are fishing and entertaining, so "I don't feel like I've ever had a real job." (Photo: James Overstreeto)
By all appearances, Mercer could be defined as one of the hardest-working men in the fishing world. He's the Bill Dance of bass fishing in Canada; it seems that everyone who fishes recognizes him there. Increasingly, Mercer has become a standout in the U.S. as well. He recently topped the 100,000 mark in followers of his Facebook page.
The examples of hard work include his physical appearance as well. Mercer once carried 330 pounds on his 6-foot frame; he now weighs 230.
Even as a kid, Mercer never had a "real job." When he was 13 years old, he won a local bass fishing tournament that came with a check for $400. Plus he started working as a fishing guide in the area near his hometown of Port Perry, Ontario, located about 45 miles northeast of Toronto.
"I made more money than everybody else at school that had a summer job," Mercer said. "I thought I was loaded."
When asked in an elementary school class what he wanted to be when he grew up, Mercer quickly answered that fishing was his goal. But the self-described class clown, couldn't define it more specifically than that. Being a big-time bass fishing tournament competitor was never part of his dream. So how do you make a living "fishing"?
"I didn't know what I was going to do exactly," said Mercer, who by the time he was 20 years old knew that tournament fishing was definitely out. "I loved tournament fishing, but I didn't like that lifestyle. I didn't want to live out of the back of my truck. And I didn't think I could beat Kevin VanDam, for example. You really have to have a special drive to do everything involved with tournament competition. That's why I have so much respect for those guys."
Mercer now lives on a lake near Barrie, Ontario, not far from where he grew up. He and his wife, Sarah, have known each other since they were in elementary school together. They have a 9-year-old daughter, Cadance, and a 7-year-old son, Jack.
Advertisement
Mercer, by all appearances, seems to be a lucky man, headlined by a happy family and two dream jobs. Particularly for his career, there were few, if any, role models for becoming the Bassmaster Elite Series emcee and hosting your own TV fishing show. He definitely chose the path less traveled by.
Mercer agrees that he's been lucky. But at the same time he believes in the theory that you make your own luck. Mercer can cite many examples in his life. His television career is the best. He had an idea for doing 60-second "Facts of Fishing" segments. When he was 21 years old, Mercer pitched the idea to public television stations in the Toronto area. One station manager gave Mercer a chance, which began with a "screen test." Mercer had no previous TV experience.
"I had no idea what a screen test was," Mercer said. "Basically, we launched the boat, and this guy says, 'OK, go.' I remember it like it was yesterday. I said, 'What do you mean go?' He said, 'Just tell me how fishing has been this year.' I rattled something off about how great it had been this year, and I was done."
The screen test went well enough for Mercer to get the go-ahead. The one-minute "Facts of Fishing" segments became increasingly popular in Canada. Eight years ago, they were assembled on a DVD that was sold only in Canada's Bass Pro Shops. It became their No. 1-selling DVD store-wide.
The following year — 2006 — "Facts of Fishing" morphed into a half-hour show. This year marks the second season for the show to be aired on Outdoor Channel.
Mercer, rousing the crowd at a Bassmaster Elite event in 2011
(Photo: Mike Suchan)
Mercer's 100-pound weight-loss is another example of making your own luck. He'd always been a big guy, but through high school Mercer had always played sports, including football and baseball.
But, like a lot of us, exercise became less and less a part of his daily life as he got older. By the time he was in his early 30s, Mercer was a really big guy — 330 pounds-worth.
"Especially as a guy, it's easy to laugh that off," Mercer said. "I didn't have a moment where I looked at a picture and said, 'Oh, I'm too big.' And I never set a goal of losing 100 pounds. Basically, we all know what it takes to be fit. I just started doing what it takes."
The only goal Mercer set was waking up an hour earlier than usual and going for a walk. Then he started adding in 10-minute segments of jogging. Next he began examining his diet, but he never went on a strict, calorie-based diet.
"I just started cutting out the crap," Mercer said. "I started eating more whole foods."
Twenty-pounds into his eventual 100-pound weight loss, Mercer went into his local Subway Restaurant for lunch one day and an employee noticed that he'd dropped a few pounds. Mercer was asked if he'd like to participate in a weight-loss marketing campaign. As a result that chance-encounter, Subway became a major sponsor of his television show. It's a business arrangement that's now in its eighth year.
You decide: Is that luck, or making your own luck?
"It sounds like a cliché, but I love my life," Mercer said. "I have two dream jobs — hosting my own fishing show and emceeing the Bassmaster Elite Series, which to me is like being a comedian and dreaming of hosting The Tonight Show."
Mercer, Anglers Battle Autism
Dave Mercer asked bidders to go crazy, sort of. When John Crews weighed his fish wearing a jersey to be auctioned, Mercer told the crowd at the A.R.E. Truck Caps Bassmaster Elite at Table Rock Lake that he would match it for autism research.
Bassmaster Elite Series angler John Crews discusses his benefit work for autism with tournament emcee Dave Mercer. (Photo: Darren Jacobson)
Crews' jersey features interlocking puzzle pieces, a symbol for autism, during April's Autism Awareness Month then auctions them. Proceeds go to Autism Speaks and other charities helping those affected by the brain disorder.
Mercer's daughter, Cadance, has autism, and the Facts of Fishing host vowed his help.
"Whatever you get for it, I'm doing to double it," he told Crews and the crowd. "I'm challenging everybody to go crazy on the bidding ... don't go too crazy, now."
They did, to the tune of $1,525, more than twice as much as last year.
Crews took up the cause after meeting B.A.S.S. Nation angler Eli Delaney and his autistic son, Luke, who fight the ailment through Delaney's nonprofit, mylittlebuddysboat.com. "When I was going through school, I don't remember anybody having autism," Crews said. "My stepson is 14, and there are 2 or 3 people in his grade that are autistic. Scientists are struggling for an explanation of what is going on. I think that helping raise awareness and as much money as we can for research is the best thing we can do about it." — Mike Suchan